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Welcome to the AVimmerse News Hub. Your place to explore our latest immersive technology projects, XR innovation, education partnerships, keynote talks, and heritage collaborations across the UK.
Explore our immersive technology work across our


Pioneers in XR: How Immersive Heritage Technology Is Reshaping Heritage
Immersive technologies are reshaping how we understand heritage, from landscape-scale archaeology to participatory storytelling. This featured insight reflects on XR, AI, ethics, and access, drawing on real-world practice across digital heritage.

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Syringe & Pandemic, An Early XR Prototype for Medical Simulation
An early XR prototype developed during the Covid pandemic, exploring virtual reality for medical simulation, interaction design, and immersive training. Created as part of a creative mentoring and research programme supported by Ithra.

AVimmerse
Mar 15, 20223 min read


Unity User Group North West, Growing a Local Unity Learning Community
In 2022, AVimmerse helped launch the North West Unity User Group, bringing together developers, educators and creatives to explore practical uses of Unity, immersive technology, and real time tools beyond the hype.

AVimmerse
Feb 8, 20222 min read


Immersive Arts Education at Liverpool John Moores University
A practice led immersive arts lab delivered at Liverpool John Moores University, exploring Unity, augmented reality, and creative experimentation through hands-on teaching and real-world workflows.

AVimmerse
Nov 16, 20212 min read


Delivering Industry-Led Unity Training at MediaCityUK
How AVimmerse delivered industry-led Unity training at MediaCityUK, focusing on real-world workflows, production thinking, and preparing learners for professional immersive development.

AVimmerse
Sep 1, 20212 min read


Teaching Immersive Skills During Covid-19
During the Covid-19 pandemic, AVimmerse delivered immersive technology teaching and virtual workshops for students at Manchester Metropolitan University, exploring VR, AR, game design, and rapid prototyping through hands-on, remote learning.

AVimmerse
Jun 1, 20212 min read


Grow My SME: Why Immersive Technology Matters in a Post-Pandemic World
During the pandemic, many SMEs were forced to rethink how they communicate, demonstrate value, and reach audiences online. This article reflects on a Grow My SME technology talk exploring how immersive media and digital storytelling can support small businesses navigating rapid change.

AVimmerse
Mar 16, 20213 min read


Invited to Speak at the University of Manchester: Immersive Technology Storytelling, Embodiment, and Narrative
Reflections on being invited to deliver an immersive technology masterclass at the University of Manchester, exploring immersive storytelling, embodiment, narrative design, and what still matters beyond the hype.

AVimmerse
Nov 27, 20203 min read


Taking Audiences to Remote Locations: Why Immersive Media Production Matters
A reflective essay based on AVimmerse’s Leeds Digital Festival talk, exploring how immersive media, 360 film, and virtual experiences can take audiences to remote and inaccessible locations.

AVimmerse
Nov 25, 20203 min read


Recreating the Netball Party, A Heritage Film Commission at Salford Lads Club
A heritage film commission at Salford Lads Club exploring a mysterious 1939 photograph, community memory, and the living role of place in social history.

AVimmerse
Mar 27, 20193 min read
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