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Delivering Industry-Led Unity Training at MediaCityUK

  • Writer: AVimmerse
    AVimmerse
  • Sep 1, 2021
  • 2 min read

Updated: Jan 8

MediaCity UK

In many educational settings, Unity training focuses heavily on tools and features, but learners often struggle to translate that knowledge into real-world production environments. Bridging the gap between education and industry requires more than software tutorials. It requires exposure to professional workflows, creative problem-solving, and an understanding of how immersive projects are actually developed and delivered.


In 2021, AVimmerse was invited to deliver industry-led Unity training at HOST MediaCityUK as part of the Unity Professional Artist Bootcamp. The programme was designed to give learners practical, production-focused experience using Unity, informed directly by real-world immersive development practice.


Why Industry Led Unity Training Matters

Unity is a powerful engine used across games, immersive media, simulation, education, and cultural projects. However, the skills required to work professionally with Unity go beyond knowing how individual tools function.


Industry-led Unity training places emphasis on:


  • Working within real project constraints.

  • Understanding performance, optimisation, and platform limitations.

  • Structuring projects for collaboration and iteration.

  • Developing problem-solving skills rather than following fixed tutorials.

  • Thinking like a developer, not just a user of software.


This approach helps learners build confidence, adaptability, and a clearer understanding of what is expected in professional immersive environments.


The Unity Professional Artist Bootcamp at HOST MediaCityUK

The Unity Professional Artist Bootcamp was delivered in partnership with IN4 Group and HOST Salford, based at MediaCityUK. The programme formed part of the Greater Manchester SkillsCity initiative and was designed to support learners developing careers in games, immersive technology, and creative digital industries.


AVimmerse led the Unity training component of the bootcamp, focusing on hands-on learning and practical project work. Rather than abstract exercises, learners worked through real development scenarios, gaining experience with industry workflows and production thinking.


The course followed an official Unity syllabus and assessment structure, culminating in a final examination at the end of the twelve-week programme.


A Practice-Led Teaching Approach

Drawing on years of experience delivering immersive projects across heritage, education, and research contexts, AVimmerse’s training approach combines technical instruction with practical insight from live production environments.


Training sessions emphasised:


  • Practical Unity workflows used in professional projects.

  • Translating creative ideas into functional interactive experiences.

  • Understanding common production challenges and how to address them.

  • Building portfolio-ready work aligned with industry expectations.


This practice led approach helps learners understand not only how to use Unity, but why certain decisions matter in real projects.


Supporting Learners Into Industry

One of the key aims of the bootcamp was to support learners as they moved towards employment or further professional development in the immersive and games sectors.


By grounding Unity training in real-world experience, learners gained:


  • Greater confidence working independently within Unity.

  • Exposure to professional development processes.

  • A clearer understanding of industry expectations and standards.

  • Practical insight that complements academic or self-directed learning.


This model continues to inform how AVimmerse designs and delivers immersive training programmes for education providers, cultural organisations, and industry partners.


Continuing Industry-Led Training Programmes

AVimmerse continues to deliver Unity and Unreal Engine training across education, culture, and enterprise contexts, supporting learners at different stages of their immersive development journey.


This includes bespoke training programmes, workshops, and longer form learning initiatives designed to align technical skills with real-world application.


To learn more about our approach, explore our Unity and Unreal training programmes or view examples of how immersive skills development supports wider creative and cultural projects.

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